Amazon Whole Foods Merger
The recent announcement of Amazon's $13.7 billion purchase of Whole Foods was met with shock in many quarters. The implications of this blockbuster deal are far reaching: While supermarkets must contend with an innovative, wealthy and aggressive new competitor, consumer goods producers will also need to re-evaluate their Amazon strategies -- and customers in the years ahead may find the grocery shopping experience they have grown accustomed to has been re-imagined.












